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Telus, CIBC Unveil Co-Branded Rewards Card

April 22, 2015

Two major Canadian corporations, telecommunications giant Telus and financial institution CIBC, launched a co-branded credit card to help customers of both earn rewards faster for their everyday spending.

The CIBC Telus Rewards Visa lets cardholders earn points redeemable for Telus products and services, including smartphones and tablets, travel tickets, prepaid cards for Telus products and upgraded mobiles services and accessories. They also can make charitable donations with their points.

The co-branded Visa card is part of the new Telus Rewards program, accessible at www.telus.com/rewards. Cardholders earn one point for every dollar they spend, as well as 1.5 points on purchases at grocery and gas retailers. In addition, they earn 1.5 points on Telus purchases, such as paying their monthly bills or buying mobile phones.

Cardholders earn additional rewards points for signing up for preauthorized payments or e-bill services, as well as for adding Telus services. The CIBC Telus Rewards Visa has no annual fee.

Telus has $12 billion in annual revenue and provides wireless, wireline, television and Internet services. Global financial institution CIBC has 11 million personal and business banking clients.

Source: CNN Money