Loyalty Compass™
Find the North Star for your customer strategy.

Is loyalty marketing the right strategy for your business? Where do you start? What is a reasonable ROI? What kind of value proposition will work best for your customers and market?

LoyaltyOne Consulting’s Loyalty Compass™ process is a 4-to-6 week strategic consulting engagement that helps you determine the best direction for your customer strategy. Using ProFIT™, LoyaltyOne Consulting’s proprietary loyalty financial modeling system, our consultants will walk you through the process with an initial discovery phase, weekly strategy sessions and a final presentation of our assessment at your offices.

Wherever you are in your customer loyalty journey, LoyaltyOne Consulting will help you define your own North Star.

ProFIT™ was developed to ensure that your loyalty strategy is financially sound. You should not be lulled into a sense of comfort if you can't see the numbers...before you launch any initiative.

Loyalty Compass™ Deliverables

1. Preliminary Business Case for Loyalty

• Can you generate a positive ROI?
• Multiple business case scenarios

2. Half-day Loyalty Workshop

• Trends and best practices
• Discussion of issues specific to your industy

3. LoyaltyOne Consulting Assessment

• Executive summary presentation
• Top strategy insights
• Major design and implementation considerations
• Strategic options and go/no-go recommendations

For more information about our Loyalty Compass™ service, please contact us.