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Loyalty Marketing Breaking News
COLLOQUY reports on news and trends of interest to marketers across all industries and around the globe. If your company has a story idea that might be of interest to COLLOQUY readers, please contact us.
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Recent Articles
09/02/2010
Citibank: New choices in checking to reward customers
Starwood Hotels & Resorts launches its first application for BlackBerry Smartphones
NFL and Barclaycard launch new credit card program
A|Club celebrates its second anniversary
09/01/2010
Sedona Rouge Hotel & Spa joins Stash Hotels Reward Program
Choice Hotels Scandinavia relaunches club card
Hyatt and Marriott launch new Fall loyalty promos
FNBO Direct launches debit card reward program
Educators awarded $4.5 million through Walmart Teacher Rewards Program
Borders launches new paid Rewards Plus loyalty program
Target launching Electronics Trade-In Program
08/26/2010
National Car Rental offers Eighth Annual One-Two-Free Promotion for Emerald Club Members
India: Kingfisher Airlines partners with HSBC for rewards conversion
Earn bonus points at Choice Hotels
Regions Bank introduces personalized CheckCards
Warwick International Hotels offers Mobile Booking
PrintCountry.com launches Happy Points Reward Program
08/25/2010
UK: British Gas launches Generation Green Program for schools
Korean Air makes changes to Skypass loyalty program
MilkPEP launches mobile rewards program
Mobile Banking gaining in popularity with the Underbanked
Capital One Canada and Delta Air Lines announce partnership
Hotels look to pay checked bag fees to increase business
Chile, Brazil Airlines plan merger
08/24/2010
Pilot, Flying J merge loyalty programs
New Gift Card rules now in effect
Etisalat offers double More reward points to online service users
08/19/2010
Study: Fewer issuers launching debit rewards programs
Seattle Bank introduces the first-ever Seahawks-Branded banking products
New Macy’s American Express Card provides brand new privileges and benefits
Hilton Worldwide named official hotel partner of Little League
Social Rewards launches loyalty program
HBO, Showtime use mobile social network to reward loyalty
Facebook launches Facebook Places
08/18/2010
American Airlines rolls out fee-based Express Seats
Bangkok: Fuji Group introduces Fuji Smart Life Privileges card
Citi to deploy MasterCard inControl
NRA survey states QSR guest loyalty programs help increase business - so why so few programs?
Shopkick app - get points for shopping
08/17/2010
Sears and Kmart bring back Christmas Club card
Neiman Marcus launches mobile shopping site
JetBlue Airways brings back All You Can Jet
UK: Sainsbury’s announces two new iPhone apps.
08/13/2010
Australia: Qantas raises goal for Frequent Flyer members
08/12/2010
Restaurants offering perks for diners
Jo-Ann offers rewards to Teachers
EBay rolls out shopping rewards program
Three stays at Aloft or Element hotels earns a free night
Delta launches social media Ticket Window
Expedia.com adds Hilton Worldwide to Green Hotel Program
Germany: Danisches Bettenlager agrees long-term cooperation with Payback
iTasti D-lite rewards members for using Twitter & Foursquare
08/11/2010
Virgin Airlines allows program members to earn points or miles on all sister-branded airlines
ADIB and Etihad Airways partner to launch new co-branded card
Republic Services partners with RecycleBank
Kerr Drug expands mobile rewards program
JAL looks to withdraw from hotel operations
Westin exclusive hotel sponsor for the US Open
Sri Lanka: Sampath Bank launches cobranded card with Bar Association
08/06/2010
Sephora launches Beauty to Go Mobile Shopping Experience
08/05/2010
Sears’ ’Win 1 Billion Points’ campaign picks Rebuilding Together as charity
Lenox Hotel joins Stash Hotel Rewards
Icelandair and Alaska Airlines announce frequent flier partnership
Rite Aid wellness+ members can now chat online with a pharmacist
Republic Services and Recycle Bank partner to serve more than 1 million U.S. households
American Airlines Offers Award Flights for Fewer AAdvantage Miles
Starplex Cinemas Stadium 14 launches Star Rewards Program
Air France renews Hertz partnership
08/04/2010
Shoppers Optimum celebrates 10th anniversary
New Zealand: Airline launches Starfish card
Have a Coke, a million points and a smile
eBay Bucks Rewards program now open to all US users
Hilton HHonors offers free wireless to elite members
08/03/2010
Speedway SuperAmerica announces Speedy Rewards Pay Card
Points.com expands offering, enhances website
07/29/2010
AmEx and US Airways partner to add club access for Platinum Card and Centurion members
Giant Pharmacy purchases now earn gas rewards
Hey loyalty, watch me pull a rabbit out of my hat!
Giant Eagle set shorter expiration period for fuel rewards
Providence Airport starts reward program for frequent parkers
CardStar adds Foursquare to loyalty card app
Delhaize America launches great grocery giveaway
ShopRite lets shoppers save coupons to loyalty card
Malaysia: RealRewards expects 10 percent growth in Privilege members
Safeway testing new loyalty program in Hawaii
SCVNGR mobile game now offering rewards
Affinia Hotels Partners with Stash Hotel Rewards
IHG first hotel to reward for geolocation check-ins
MedTera and HealthPrize Partner to educate and incentivize patients
Latvia: Radisson Blu and Park Inn Hotels joins BalticMiles
TravelCenters of America launches UltraOne Rewards Program
07/26/2010
Alamo Rent A Car and National Car Rental Re-launch Cash-In Club
Points.com partners with Alitalia
Shell and Kroger expand fuel points program
Tropicana Entertainment to launch new Trop Advantage player reward program
07/23/2010
Which debit rewards will reign after financial reform?
IHG Launches Priority Club Rewards App for Android
Hotel Duval joins Marriott’s Autograph Collection
Could the new financial reform law cause U.S. Bank to end debit rewards?
Epsilon reveals consumer engagement opportunities for credit card marketers
How many psychologists does it take to change a loyalty program?
Sears and Kmart offer a billion points to lucky member, half to charity
07/22/2010
Skywest and Virgin Blue enter into partnership
Discover Card expands rewards program
07/19/2010
JetBlue Airways’ TrueBlue launches point program for GetAways vacation packages
American Airlines and JetBlue Airways expand partnership
Taco John’s launches My Town Mania loyalty program
Boyd launches B Connected Mobile for the iPhone
UK: Orange adds online video channel to movie loyalty program
07/16/2010
JetBlue Airways announces the grand opening of ShopTrue
Hong Kong: Wyndham Rewards giving away millions of points this summer
07/15/2010
Chase Community Giving announces winning charities for Summer 2010 Program
07/14/2010
MasterCard and Major League Baseball launch Priceless Perks
07/13/2010
Priority Club Rewards and Chase Card Services launch new travel card
07/12/2010
GreenSaver announces partnership with AIR MILES Reward Program
Germany: Best Western joins Payback
07/08/2010
MasterCard Worldwide launches MasterCard MarketPlace app
07/07/2010
UK: Canbet Casino revamps loyalty program
07/06/2010
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