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Loyalty Marketing Breaking News
COLLOQUY reports on news and trends of interest to marketers across all industries and around the globe. If your company has a story idea that might be of interest to COLLOQUY readers, please contact us.
View Breaking News by Industry
Recent Articles
07/29/2010
AmEx and US Airways partner to add club access for Platinum Card and Centurion members
Giant Pharmacy purchases now earn gas rewards
Hey loyalty, watch me pull a rabbit out of my hat!
Giant Eagle set shorter expiration period for fuel rewards
Providence Airport starts reward program for frequent parkers
CardStar adds Foursquare to loyalty card app
Delhaize America launches great grocery giveaway
ShopRite lets shoppers save coupons to loyalty card
Malaysia: RealRewards expects 10 percent growth in Privilege members
Safeway testing new loyalty program in Hawaii
SCVNGR mobile game now offering rewards
Affinia Hotels Partners with Stash Hotel Rewards
IHG first hotel to reward for geolocation check-ins
MedTera and HealthPrize Partner to educate and incentivize patients
Latvia: Radisson Blu and Park Inn Hotels joins BalticMiles
TravelCenters of America launches UltraOne Rewards Program
07/26/2010
Alamo Rent A Car and National Car Rental Re-launch Cash-In Club
Points.com partners with Alitalia
Shell and Kroger expand fuel points program
Tropicana Entertainment to launch new Trop Advantage player reward program
07/23/2010
Which debit rewards will reign after financial reform?
IHG Launches Priority Club Rewards App for Android
Hotel Duval joins Marriott’s Autograph Collection
Could the new financial reform law cause U.S. Bank to end debit rewards?
Epsilon reveals consumer engagement opportunities for credit card marketers
How many psychologists does it take to change a loyalty program?
Sears and Kmart offer a billion points to lucky member, half to charity
07/22/2010
Skywest and Virgin Blue enter into partnership
Discover Card expands rewards program
07/19/2010
JetBlue Airways’ TrueBlue launches point program for GetAways vacation packages
American Airlines and JetBlue Airways expand partnership
Taco John’s launches My Town Mania loyalty program
Boyd launches B Connected Mobile for the iPhone
UK: Orange adds online video channel to movie loyalty program
07/16/2010
JetBlue Airways announces the grand opening of ShopTrue
Hong Kong: Wyndham Rewards giving away millions of points this summer
07/15/2010
Chase Community Giving announces winning charities for Summer 2010 Program
07/14/2010
MasterCard and Major League Baseball launch Priceless Perks
07/13/2010
Priority Club Rewards and Chase Card Services launch new travel card
07/12/2010
GreenSaver announces partnership with AIR MILES Reward Program
Germany: Best Western joins Payback
07/08/2010
MasterCard Worldwide launches MasterCard MarketPlace app
07/07/2010
UK: Canbet Casino revamps loyalty program
07/06/2010
India: HP launches reward program for partners
UK: Hotels.com adds loyalty program
07/02/2010
JetBlue launches Be True campaign
Overstock.com upgrades Club O customer rewards program
Zions Bank launches free mobile banking services
07/01/2010
British Airways targets small business travelers
Love’s Travel Stops & Country Stores to purchase Pilot Travel Centers locations
06/30/2010
U.S. Bank and LAN Airlines launch LANPASS Visa card program
Commerce Casino expands Player’s Reward Card loyalty program
Regions Bank launches rewards program
Target restructures rewards offered to branded cardholders
New Choice Hotels Privileges Visa Signature Card offers members quick way to save
06/29/2010
Boyd Gaming’s B Connected Players Club goes nationwide
Fairmont selects Avis Rent A Car as preferred partner
Australia: FlyBuys launches iPhone App
06/28/2010
Australia: Qantas changes points & pay options
UAE: Marriott Vacation Club joins Etihad Guest
Currensee rewards members with Bucksapalooza Give-Back Event
Germany: Pit-Stop joins Payback
Jax Wax launches reward program
A&P launches produce loyalty program
06/24/2010
SCENE Wednesdays in Quebec: movie admission only half the points
Midwest Airlines changing miles expiration policy in 2011
Melrose Jewelers launches loyalty program, MJ Dollars
Continental and TAM airlines to implement codeshare flights
Sears to start online movie store
La Quinta Returns members gain ability to buy and gift points
06/23/2010
Stash Hotel Rewards adds eight partner hotels to loyalty program
British Airways offers new Executive Club Incentives
Six Flags partners with Discover
06/22/2010
Square announces delay for reader rollout
House, Senate leaders agree on credit-card fees
Bi-Lo launches new wellness initiative
06/21/2010
Walgreens and CVS reach agreement on prescription fulfillment
Lenco Mobile and Jetcast launch loyalty program to reward Internet radio audiences
Safeway offering personalized savings in Hawaii
Pakistan: Zong launches first prepaid reward program
06/18/2010
Los Angeles Times launches SCORE loyalty program
06/17/2010
i-mint and Payback team up in India
England: World Cup fever hits Virgin Games
Starwood Hotels and Resorts offers chance to win Preferred Guest Points
WWF-Canada and Loblaw award green grants to schools
06/16/2010
New name for MGM Mirage and Players Club
Australia: British Airways launches On Business loyalty program
Ireland: Cara Pharmacy announces new online loyalty program
Wal-Mart Canada launches loyalty program
06/15/2010
CIBC to buy Citi’s Canada MasterCard
HP joins the PTC Maintenance Support Gold Loyalty Discount Program
Shoppers Optimum to change reward levels
Electronic Arts (EA) launches Gun Club loyalty program
06/14/2010
Spirit Airline’s pilots go on strike
Tesco plans to launch Digital Locker
Maybank Singapore launches Pocket Me GIRO
UK: Millennium and Copthorne launch loyalty program
UK: Initial Rewards launches loyalty store for Ladbrokes
Best Buy launches gaming magazine
06/10/2010
Six Flags partners with foursquare and launches new fan badge
Delta expanding first class on domestic flights
Wyndham Rewards launch Mission: Save Summer
Points International and Amtrak Guest Rewards expand partnership
Seen and Noted: U.S. Bank purchases Kroger credit portfolio
06/09/2010
UK: Government launches recycling reward program
Capital One Bank sweepstakes to give away 26 million miles in June
Oberoi Hotels & Resorts launches Advantage Loyalty Program
Chase Community Giving kicks off Summer 2010 program
Best Western Summer Promotion, stay two times, get a free night
Kuwait: Wataniya launches frequent flyer program
06/08/2010
NFL and Barclaycard announce partnership
MasterCard upgrades loyalty service in India
UK: Egg launches cash back credit card
06/06/2010
Delta, Delta AirElite introduce program allowing customers to book commercial, private jet flights
Target unveils changes to pharmacy reward program
Sam’s Club personalizes its discounts with eValues
06/03/2010
United Supermarkets launches Summer loyalty program
Coast Hotels & Resorts launches Carbon Offset Program for guests
Seen and Noted: Virgin Blue reviewing all airline businesses
ABC Family launches Pretty Little In-Crowd loyalty program
Chase Card Services launches The Continental Airlines Onepass Plus Card
Delta eliminates award redemption fees for Frequent Flyers
06/02/2010
CUB launches new energy-saving program
Qatar: Doha Bank announces cash back rewards
UK & Ireland: Subway launches mobile device loyalty program
Royal Caribbean enhances loyalty program
06/01/2010
Kerr Rewards offers multi-platform program
Sheetz launches platinum Visa card
Loopt introduces new mobile rewards game
Chase adds text alert features
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