Loyalty Marketing, Reward Programs and Customer Loyalty: COLLOQUY

Guest Edition

<p><a href="http://awards.colloquy.com">The 2013 Loyalty Awards winners are open for entries.</a> Are you ready to be honored and celebrated as one of loyalty’s best? Then the COLLOQUY Loyalty Awards are for you.</p>

<p>For the past three years we’ve honored loyalty innovators all over the world, celebrating their successes and showcasing their achievements to the entire industry. This year, it could be you.</p>

The Mom Effect

by Sharon M. Goldman4/30/2010 VOLUME 18 / ISSUE 2

Moms

How about a game of Word Association? Say the first thing that comes to mind when you hear the following word: "videogames." If your first thought was "teenagers," you're right on target. After all, a recent study shows tha[...]

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COLLOQUY Podcasts

COLLOQUY speaks with Claire Bennett, Executive Vice President, American Express Loyalty & Membership Benefits, American Express With more than 22 years experience in marketing, general management and finance, Claire leads all of American Express Cardmember benefits and programs such as U.S. Membership Rewards, Consumer Travel Network and the many card services including lounge access and ticket access. Her team is responsible for delivering innovative loyalty programs and securing and managing key loyalty partnerships across travel, lodging, retail, dining and entertainment categories to better serve existing and future Cardmembers.

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